FCA Urges Greater Consumer Awareness of Protection Policies
Market Updates

FCA Urges Greater Consumer Awareness of Protection Policies

By Dr. Priya Sharma, Property Markets Analyst · 22 July 2026 · 1 min read

Editor's note: This brief was summarised by The Property AI Newsroom from a report by Mortgage Solutions. Read the original article for full details.

FCA Urges Greater Consumer Awareness of Protection Policies

The Financial Conduct Authority (FCA) has emphasised the need to close the protection gap for consumers, according to its Pure Protection Market Study published earlier this year. The regulator stated that more awareness is required and encouraged firms to use prompts or trigger points to improve the take-up of protection products.

A report from Swiss Re indicated that demand for protection appears to be growing, with 1.7% more policies sold last year. The report also noted that financial vulnerability is prompting consumers to consider how they would protect themselves against unexpected life events.

Mortgage Solutions is currently polling advisers to determine whether they have had more protection conversations with clients over the past year.

For UK letting agents and inventory clerks, these developments may signal a shift in consumer priorities, with increased attention on financial protection and risk management in the property sector.


Source: Mortgage Solutions
About the author
Dr. Priya Sharma
Property Markets Analyst

Dr. Priya Sharma writes The Property AI's data-led coverage of UK property markets — rental indices, sold-price trends, mortgage flows, and regional analysis. Articles bylined Dr. Sharma cite ONS, Land Registry, Bank of England, and primary research data.

PhD Economics. Specialises in: ONS Index of Private Housing Rental Prices, Land Registry data, regional rental analysis, mortgage approvals trends.

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