Landlords Focus HMO Investments on Specific Tenant Groups
UK Property News

Landlords Focus HMO Investments on Specific Tenant Groups

By Jordan Hale, Senior Lettings Editor · 13 July 2026 · 1 min read

Editor's note: This brief was summarised by The Property AI Newsroom from a report by Property118. Read the original article for full details.

Landlords Focus HMO Investments on Specific Tenant Groups

Research reported by Property118 highlights that UK landlords investing in Houses in Multiple Occupation (HMOs) are increasingly targeting their properties at specific tenant groups. According to findings from Paragon Bank, 92% of landlords actively prepare or present their rental properties to attract a particular type of tenant.

The research indicates that students remain the main target group for HMO landlords. However, the report also notes that students are not the only group being targeted by landlords operating in the HMO sector.

For letting agents and inventory clerks, these findings underline the importance of understanding the preferences and requirements of different tenant groups when managing HMO properties. Tailoring property presentation and management to suit specific tenants may be a key consideration for landlords in the current market.


Source: Property118
About the author
Jordan Hale
Senior Lettings Editor

Jordan Hale leads The Property AI's lettings coverage with a focus on UK rental legislation, agent compliance, and the day-to-day pressures facing letting agents. Articles bylined Jordan Hale combine current trade reporting with practical guidance for letting agents and inventory…

Specialises in: Renters' Rights Act, EPC regulations, tenancy deposit schemes, agent licensing, Right to Rent compliance.

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