Editor's note: This brief was summarised by The Property AI Team from a report by PropertyWire. Read the original article for full details.
Liverpool Agency Unveils Free AI Property Valuation Tool
A Liverpool-based estate agency, Howsold, has launched a free AI-powered property valuation service. The tool is designed to provide property sellers with valuations based on actual sold prices, aiming to address overpricing in the UK housing market.
Howsold, an online auctions-based agency established in 2025, developed the tool to offer more accurate valuations by analysing live sold prices, local demand data, crime statistics, flood risk information, and energy performance ratings. The service is available at howsold.uk and is positioned as the centrepiece of the agency’s online auction model.
According to the agency, the tool distinguishes itself from others by using real sold prices as its baseline, rather than asking prices or estate agent estimates. The founders state that the service is free to use, regardless of whether sellers choose to engage Howsold’s services.
The launch comes at a time when UK mortgage affordability is reported to be at its tightest level since 2008, which may increase the importance of accurate property pricing. Overpriced properties risk remaining on the market for extended periods, particularly as first-time buyers face rising stamp duty costs.
The introduction of this AI-powered tool reflects a broader trend of technology adoption in the estate agency sector, especially among online operators seeking to differentiate themselves from traditional high street agencies.
Source: PropertyWire