Lloyds' Amanda Bryden Moves to Accord as Buy-to-Let Trends Shift
Market Updates

Lloyds' Amanda Bryden Moves to Accord as Buy-to-Let Trends Shift

By Dr. Priya Sharma, Property Markets Analyst · 28 August 2026 · 2 min read

Editor's note: This brief was summarised by The Property AI Newsroom from a report by Mortgage Solutions. Read the original article for full details.

Lloyds' Amanda Bryden Moves to Accord as Buy-to-Let Trends Shift

Amanda Bryden’s appointment to lead Accord Mortgages, following her tenure at Lloyds Banking Group, was the most-read mortgage broker story this week, according to Mortgage Solutions. Other widely read topics included the growing prominence of limited company buy-to-let and commentary on the potential impact of rising non-advised mortgage sales.

The report highlights that Bryden’s move to Accord Mortgages attracted significant attention within the mortgage sector. For letting agents and inventory clerks, leadership changes at major lenders can signal shifts in lending criteria or service approaches, which may affect landlord clients and property transactions.

Analysis featured in the top stories also suggested that limited company buy-to-let has become mainstream as the market continues to evolve. This trend is relevant for letting agents managing portfolios, as it may influence the types of landlords entering the market and the structures they use for property ownership.

Additionally, the article notes that a small rise in non-advised mortgage sales could have broader consequences, a topic discussed by JLM’s Sebastian Murphy. While the details of these consequences are not specified, changes in mortgage advice practices can impact how landlords and property investors secure finance.

Other notable stories included updates on mortgage rate changes by Accord and TSB, HMRC’s confirmation that most ‘mansion tax’ decisions will be made without home visits, and commentary on the resilience of the holiday let market despite tax changes. There was also mention of regulated bridging finance seeing its largest quarterly rise since 2022, and Homes England announcing grants for social and affordable homes.

Letting agents and inventory clerks may wish to monitor these developments, as shifts in mortgage products, tax policy, and market trends can influence landlord behaviour and property management practices.


Source: Mortgage Solutions
About the author
Dr. Priya Sharma
Property Markets Analyst

Dr. Priya Sharma writes The Property AI's data-led coverage of UK property markets — rental indices, sold-price trends, mortgage flows, and regional analysis. Articles bylined Dr. Sharma cite ONS, Land Registry, Bank of England, and primary research data.

PhD Economics. Specialises in: ONS Index of Private Housing Rental Prices, Land Registry data, regional rental analysis, mortgage approvals trends.

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