Victoria Barnard Appointed Head of Networks and Clubs at Somo
Market Updates

Victoria Barnard Appointed Head of Networks and Clubs at Somo

By Dr. Priya Sharma, Property Markets Analyst · 9 August 2026 · 1 min read

Editor's note: This brief was summarised by The Property AI Newsroom from a report by Mortgage Solutions. Read the original article for full details.

Victoria Barnard Appointed Head of Networks and Clubs at Somo

Specialist lender Somo has appointed Victoria Barnard as its head of networks and clubs. The company described this as a “pivotal moment” in its growth and evolution within the specialist lending sector.

Barnard brings experience from the specialist finance sector, having worked across networks, clubs, and lenders in the bridging and commercial space. She previously spent over six years at LendInvest as bridging business development manager, and before that, worked as a bridging specialist at the Buy to Let Business for a year and a half.

According to Somo, Barnard is known for her hands-on approach and strong industry relationships. In her new role, she will lead the strategic development of Somo’s networks and clubs proposition, strengthen partnerships, build on engagement, and support brokers.

Barnard’s appointment comes as Somo continues to expand its reach in the specialist lending sector. The company highlighted her industry experience and the value she is expected to bring to its broker and partner relationships.

This development may be of interest to UK letting agents and inventory clerks monitoring changes in the specialist lending market, as Somo’s growth could influence lending options and partnerships across the property sector.


Source: Mortgage Solutions
About the author
Dr. Priya Sharma
Property Markets Analyst

Dr. Priya Sharma writes The Property AI's data-led coverage of UK property markets — rental indices, sold-price trends, mortgage flows, and regional analysis. Articles bylined Dr. Sharma cite ONS, Land Registry, Bank of England, and primary research data.

PhD Economics. Specialises in: ONS Index of Private Housing Rental Prices, Land Registry data, regional rental analysis, mortgage approvals trends.

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