Royal London Reports 6% Rise in Protection New Business Sales
Market Updates

Royal London Reports 6% Rise in Protection New Business Sales

By Dr. Priya Sharma, Property Markets Analyst · 5 August 2026 · 1 min read

Editor's note: This brief was summarised by The Property AI Newsroom from a report by Mortgage Solutions. Read the original article for full details.

Royal London Reports 6% Rise in Protection New Business Sales

Royal London has reported a 6% year-on-year increase in protection new business sales, reaching £483 million, up from £455 million in the same period last year. The insurer’s interim report attributes this growth to enhancements in its income protection offering and continued momentum in high-net-worth business.

The company highlighted the benefits of its Personal Menu Plan proposition, which allows customers to combine different protection benefits under a single plan. Royal London also noted strong demand for ‘whole-of-life’ term products, reflecting a heightened customer focus on estate planning and wealth transfer, resulting in what it described as a favourable product mix.

The new business margin rose to 10.3%, compared to 6.7% in the first half of 2025 and 8.7% in the second half of 2025. This increase contributed to a rise in new business contribution to £50 million, up from £30 million in the prior-year period. Protection operating profit also increased by 6% year-on-year to £145 million, compared to £137 million in the first half of 2025.

Royal London reported robust customer outcomes, paying 98% of protection claims during the first half of 2026. In total, £392 million was paid to more than 29,000 UK customers and their families.

These developments may be of interest to UK letting agents and inventory clerks monitoring trends in protection products and estate planning, as well as the financial stability of major insurers serving the property sector.


Source: Mortgage Solutions
About the author
Dr. Priya Sharma
Property Markets Analyst

Dr. Priya Sharma writes The Property AI's data-led coverage of UK property markets — rental indices, sold-price trends, mortgage flows, and regional analysis. Articles bylined Dr. Sharma cite ONS, Land Registry, Bank of England, and primary research data.

PhD Economics. Specialises in: ONS Index of Private Housing Rental Prices, Land Registry data, regional rental analysis, mortgage approvals trends.

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